My #SMWL18 Experience: Social Media Week Lima 2018 was Epic

Guest Post: Sara Cardone

Social Media Week 2018 was once again, off the charts, epic! This was my 5th year attending. I urge every small business owner to attend each year – shouting it off the rooftops really, for two reasons. One, because there is nothing more valuable being offered on this scale right here in our small town. It’s really something you would expect to pay a lot of money for and have to travel to a big city to get to be a part of it. Secondly, social media and marketing are constantly changing, and we have to be willing to change along with it to garner the greatest success possible.

I have been a small business owner for just over 4 years now and Jessika and her team at NOW Marketing have been a huge help and asset in my ever-growing success. I am grateful beyond words to them and their expertise.

The event brought in more than 17 Speakers from across the nation to bring their expertise with Relationship Marketing (vs. being a bullhorn), Twitter, Instagram, Blogging, Facebook Ads & Groups, Video, and Email Marketing, just to name a few of the highlights.

I took pages and pages of notes over the 2-day event. There wasn’t one Speaker I didn’t gain knowledge from. Of course, I had my favorites. What I plan to implement from this information is really building the relationship and humanizing my personal brand through regular videos. I learned great new tips on maximizing content to blog so will be getting back to blogging. And I will be rocking my Facebook Group(s) into multiple six-figure businesses! The other thing I will be maximizing is my contact management to send monthly newsletters regularly.

In just day 1 alone there were at least 18 tools shared to make all of our marketing platforms more simplified. I greatly appreciate that. The simpler the better.

I’m still going through Day 2 notes to see what all I plan to implement. I’ve learned from top business mentors to take at least 3 things from trainings to implement to continue to bring your business forward into our plan of success.

If you haven’t been to 1, don’t miss another! Seriously! Not only are you in a nice environment – they make it incredibly fun and interactive with the Speakers and give-a-ways, awesome lunches (included in a way affordable price), beverages and snacks throughout the 2 days. I highly recommend this and give it a 5 out of 5 rating!!

Sara Cardone is passionate about helping women rock out their confidence so the rest of their lives are the best of their lives! She helps women who are suffering silently with weight and self-esteem to get the right nutritional balance needed to feel and look better.